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SA: Capsule IV

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Clothing Brand
Branding + Identity, Visual Merchandising, Creative Direction, Video Editing, Copy Writing
Client: Suspended Animation

SA: Capsule IV

This capsule was derived from the multitude of ups and downs, and wins and losses of the past few years. I write a message for each capsule to communicate the message and story behind the work, below is the write up for our SS21 Capsule “Pickin’ up the pieces”.

“broken, fragmented, fragile, imperfect. where do we go from here? pickin’ up the pieces endlessly, it seems. parts of a whole longing for unity. sharp, jagged edges. remnants of what was and what could yet be. of what is not yet beyond repair. the porcelain still shines. still retains its luster. its life. piece by piece the parts become the sum. the fix, flawed yet strong. repaired yet scarred with growth, beauty, and strength. a memory, a story, a guide, for a time when we are left to pick up the pieces again. will we ever truly be whole? remnants of what was and what will be...shall be whole again.

Check out our past, present, and future at Suspended Animation and on IG. Peep our featured write up on Complex!

Below, is our fourth installation and most recent capsule “Suspended Summer: Pickin’ Up The Pieces” —SS21

 
 
 

“Pickin’ Up The Pieces” Promo Reel + Lookbook

Design, Video Editing, Retouching, Creative Direction: George Nichols IV
Photography + Footage: Nadim Elhage
Plate Render + Animation: Mike Unruh
Models: Candice Marie + Hugues Masala